Year 2 - mandatory and recommended reads - Finding Information

Information

Here you will find direct links to mandatory and recommended literature for this year.

Click on the tab to see the direct links for Mandatory reads:

Year 2 - mandatory and recommended reads

Recommended reads
Mandatory reads

Research Methods for Business Students by Mark Saunders; Philip Lewis; Adrian Thornhill Research Methods for Business Students has been fully revised for this 7th Edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.
ISBN: 9781292016627
Publication Date: 2015-07-23
Business Intelligence, Analytics, and Data Science: A Managerial Perspective by Sharda, Ramesh ; Delen, Dursun ; Turban, Efraim ; King, David A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice.
ISBN: 9781292220567
Publication Date: 4th edition, 2017
Principles of Marketing, European Edition
ISBN: 9781292269610
Publication Date: 8th Edition
Principles of Managerial Finance, Global Edition by Chad J. Zutter; Scott B. Smart For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly competitive business environment. It allows students to make the connections between a firm's action and its value, as determined in the financial market. With a large number of examples, this text is an easily accessible resource for in- and out-of-class learning.
ISBN: 9781292400549
Publication Date: 16th edition, 2021